Do you know that 90% of the information processed by the brain is visual? In fact, a human brain can process an image 60,000 times faster than a piece of content. Hence, showing the attractive visual to your audience will definitely help in capturing their attention. You can easily show what your product looks like, its features, how it works, etc.
Video is the most attractive medium of information to the users. People can watch videos for hours without getting tired but found reading a short line arduous.
“By 2020, online videos will make up more than 80 per cent of all consumer internet traffic”.
The best way about video marketing is that there are a plethora of different ways in video marketing. You can make brand videos, animation films, educational videos, explainer videos, 360° Experience Videos etc.